Back in late 2012, I wrote about Atari Hot Wheels. These were Hot Wheels cars based on old Atari games that had rather dubious car choices. At the end of the article, I had mentioned that I also had Sega Hot Wheels, and that I’d get around to writing about them someday. Well, now is the time, because I finally completed the whole set a few days ago.

So the Atari ones were not the first video game tie-in Hot Wheels cars. These Sega ones came considerably earlier, from 2003 to be exact. By this time Sega had already abandoned their console heritage and started publishing games for the other game systems like the PlayStation 2 and the Xbox. Each car is based off an existing Sega game from around that time period, and like the Atari Hot Wheels, a few of them are based on unique Hot Wheels lines than real cars. But enough about that, let’s look at the cars themselves:

  • A car from the “Fandango” series based on Space Channel 5
  • A car from the “Phaeton” series based on The House of the Dead III
  • A 2003 Lotus Esprit, based on the Shinobi reboot
  • A car from the “GT Racer” series based on Super Monkey Ball
  • and a custom 2003 Mercury Cougar based on Jet Set Radio Future.

These cars give a perfect snapshot of Sega from this period. This was back when they were experimenting with old series frequently and making sequels to games like Jet Set Radio. This was back when Sega actually cared and made cool new games, as opposed to today where they’re content with pumping out mediocre Sonic the Hedgehog games while making decent bank on the Total War and Football Manager series. But I digress.

The Sega Hot Wheels look considerably cooler than the Atari ones, as they’re based on car lines that would seem grounded in reality rather than the weird toy cars they made for the Atari ones. You could probably use these on those Hot Wheels racing tracks that were super popular twenty years ago. I think I still have mine kicking around somewhere…

As for how I got these, it’s a little more complicated than paying $12 at a Bi-Mart for them. I already had the Space Channel 5Shinobi and Super Monkey Ball cars as they were in a giant bin full of 2001-2004 era Hot Wheels cars that we have that probably have little to no value. I found the House of the Dead III car at a garage sale last year, and picked up the JSRF car at an antique store in Milwaukie, OR for the low low price of 50 cents. So now I have two complete Hot Wheels sets. This, along with having a Back to the Future DeLorean Hot Wheels, makes me have a pretty modest Hot Wheels collection now. Though, I probably won’t start collecting all of them, I do have my limits.

Now, I’m willing to bet that these aren’t all the video game Hot Wheels out there. Knowing Nintendo’s crazy marketing frenzy in the early ’90s, there might be a Mario car. There might’ve been other companies willing to make deals with Mattel for more Hot Wheels tie-ins. If there’s any more like these, let me know in the comments (or on Twitter, Facebook, et al) and maybe I’ll be back here again talking about other Hot Wheels cars based on video games.

What a way to start 2014, with more silly game trinkets…

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